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Steve Frykholm Picnic Poster Film

Picnic Posters; Steve Frykholm

Herman Miller‘s creative designer Steve Frykholm features in a new short film about the picnic posters he designed.

Having been at the company for 45 years, Steve Frykholm could be considered a veteran of the furniture design giants Herman Miller. A short film made by Dress Code has now shed light on the creative designers career, focusing on his annual task to create a new poster for the companies traditional picnic. Steve tells us about how he  the satisfaction, joy and pride he would feel from start to finish of each design. Elegantly playing around with typography and standard picnic style food content to create a graphic poster which would get anyone excited for even the most mundane of work related outings. Having received recognition from MOMA for ‘The Picnic Posters’ Steve has now created twenty in total, each one more beautiful than the last.




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